Style & Functionality | Ma.Strum SS24
Originating in 2008 from a partnership with the Massimo Osti archive, Ma.Strum used the inspiration gained to position themselves at the crux of form and function within utilitarian focused design. Innovative materials and techniques have been used to craft garments at the forefront of technical outerwear ever since, blended with unique aesthetics from the fiercely independent brand to create timeless outerwear looks.
The undeniable focus from Ma.Strum on technological innovation and practicality throughout their collections highlight the brand's military influences, lending itself perfectly to clothing that's durable and designed to last no matter what season or conditions you throw at it. Combining this with iconic streetwear characteristics from seasons gone by creates an instantly identifiable and recognisable look whether through your outerwear or more casual and relaxed outfits.
Fusing both style and practicality has allowed the brand to become a mainstay of a usually impenetrable terracewear market, worn alongside other names that in some cases have acted as inspiration for Ma.Strum. With eye-catching features throughout each of the brand's collections, individual expression allows each wearer to fully engage with their outfit and the aesthetic they look to create.
Ma.Strum remain dedicated to highlighting the importance of practicality in the everyday wardrobe while creating an effortless appearance that will stand the test of time, providing inspiration for wearers to reconsider and redefine the concepts of terracewear and, more broadly, outerwear as a whole.
